You’re probably familiar with Small Business Saturday, but did you know about Pajama Shopping Day in Kennebunk? It’s a special version of the small business holiday that not only encourages visitors and residents to shop locally but to do so in their pajamas. For real.
In 2023, Pajama Shopping Day was a kickoff for Kennebunkport Prelude. However, this year Pajama Shopping Day in Kennebunk is on Saturday, November 30 and Prelude doesn’t start until December 5. Nonethless, the day ends with the Kennebunk tree lighting, in downtown Rotary Park.
Here are ideas if you’re interested in getting matching holiday PJs to wear for this shopping event. This is Bill and me last year on Pajama Shopping Day. I know we don’t match but we had a great time anyway.
Who created Pajama Shopping Day
The brains behind this Kennebunk shopping holiday is the Kennebunk – Kennebunkport – Arundel Chamber of Commerce.
In addition to encouraging you to shop locally and in your pajamas, you can save money, too. That’s because dozens of businesses in the three towns have created deals that are exclusive for Small Business Saturday aka Pajama Shopping Day.
As of this writing, here are the places you can go to shop in your pajamas and find a deal, too. We’ve included links directly to each business.
Kennebunkport/Lower Village Kennebunk
Here are the businesses in both Kennebunkport and the Kennebunk Lower Village participating in Pajama Shopping Day.
173 Mercantile: 20% off all day, Complimentary hot chocolate! 10 AM – 6 PM
Beach Grass: Small Business Saturday enjoy 10% off storewide! 9 AM – 5 PM
Ben & Jerry’s: Wear your finest PJs and get a free topping on your ice cream! 12 – 6 PM
Bradbury Brothers Market: Visit us in your holiday jammies and get your coffee for $1! Purchases over $50 get you one of our signature Cape Porpoise shopping totes for 50% off! Kick off small business Saturday “the holiday version” at Bradburys. 7 AM – 7 PM
Chris Becker Photo: 20% off portrait bookings (human / pet), 10-40% off X-mas cards, prints, matted prints and framed work. And pajamas portraits! 11am-4pm
Coffee Roasters of the Kennebunks: Come in you favorite pajamas and receive $1.00 off a pound of coffee. All our coffee is roasted in our shop. Enjoy our everyday $1.00 cup of coffee Happy shopping!!! 8 AM – 4 PM
Dannah For Men: 20% OFF FROM 9AM-6PM! Post and tag us in a photo of you on Pajama Shopping Day in the store and “like” us on instagram to be entered to win a $50 gift certificate. 9 AM – 6 PM
Dannah: 20% OFF FROM 9AM-6PM! Post and tag us in a photo of you on Pajama Shopping Day in the store and “like” us on instagram to be entered to win a $50 gift certificate. 9 AM – 6 PM
Daytrip Jr.: Shop in your pajamas at Daytrip Jr. and get 20% off your purchases on Shop Local Saturday! 9 AM – 9 PM
Daytrip Society: Shop in your pajamas at Daytrip Society and get 20% off your purchases on Shop Local Saturday! 9 AM – 9 PM
Dock Square Coffee House: FREE cookie with the purchase of a hot or iced drink (while supplies last) 8 AM – 5 PM
Eyephoria Optical: Select unique and chic eyewear from independent designers are now 75% off! Don’t miss out—grab these stylish frames while inventory lasts. 10 AM – 5 PM
Fiafia: Join us in your most festive pajamas and enjoy 15% off! We offer a wide variety of smoothies, smoothie bowls, cafe classics, and toasts. Indulge in your favorites and spread holiday cheer with us! 8 AM – 3 PM
Five Acre Farm: SATURDAY SALE!! $5 off any sizes Christmas tree! Prices starting as low as $50 for 6.5-8.5’ trees. We have a good selection that include premium 9-11 foot balsams. We will have wreaths, swags, kissing balls and decorative’s too. Please stop by to enjoy free mini cookies, hot chocolate and coffee all day! 9 AM – 6 PM
From Sea to You Designs: Free Maine tree tea towel or paper napkins with $40 purchase while supplies last. 10 AM – 5 PM
Happynest by Maili: 30% off entire purchase ( excludes alcohol ) 8 AM – 4 PM
Home Ingredients: Come join the pajama party shopping spree! Get 10% off your entire purchase. 8 AM – 6 PM
Honey Lane: Wear your pajamas and receive 20% off at Honey Lane. Please enjoy our 50% off end of season sales rack as well! 9 AM – 5 PM
KBC Brewtique & Gifts: Come out early in your PJ’s and enjoy 20% off storewide from 8:00 AM-Noon. (Excluding all Beverages) 8 AM – 6 PM
Kennebunk Outfitters: Be one of the first 50 shoppers to show up in your pajamas and select a Kennebunk Outfitters gift card from our holiday trees at time of purchase. Your gift card could be valued at $10, $20 or even $50! Redeem your gift card for that day’s purchase or save for another day. Doors open at 9am! 9 AM – 4 PM
Kennebunk Yoga & Wellness Collective: Wear your PJ’s to class and get an extra 10% off your retail purchase! Come for class or check out our retail or buy a gift certificate for the yoga lover in your life. Up to 50% off our sale rack, new retail with deals, and discounts on memberships and class passes! Our new retail inventory has the best stocking stuffers too! We can’t wait to see you! 8 AM – 12 PM
Knit Happens by Kathy: 10% off if you are wearing your PJ’s! 10 AM – 3 PM
Kport Bagel: Re-opening day! The shop will be filled with markdowns on gift items. Any purchase over $25 gets an opportunity to spin the prize wheel! 8 AM – 2 PM
We wrote up KPort Bagel in our roundup for National Bagel Day.
La La Luna: 20% OFF FROM 10AM-6PM! Post and tag us in a photo of you on Pajama Shopping Day in the store and “like” us on instagram to be entered to win a $50 gift certificate. 10 AM – 6 PM
Local Color: 10% savings on your purchase. Some exclusions apply. 10 AM – 5 PM
Morph Gallery & Emporium: MAINE ART, CRAFT, BOOKS, 15% savings on your purchase. Some exclusions apply. Happy Shopping! 10 AM – 4 PM
Nabos: 30% off original prices from 10-11AM 20% off original prices from 11:-12 PM 10% off original prices 12-4 PM. 10 AM – 4 PM
Rococo Ice Cream & The Dessert Bar: 15% off anything with espresso (coffees, affogatos, espresso martini’s) for anyone in their Pajamas! 1 PM – 10 PM
Scalawags Pet Boutique: Spend $100 and get a FREE Foggy Dog Collar Charm (a $12 value)! Choose from six charming designs—Daisy, Squirrel, Tennis Ball, Candy Cane, Snowflake, or Butterfly. Keep it or gift it to show your favorite scalawag some holiday love! (while supplies last) 10 AM – 5 PM
Sea Love: Offering mimosas and 2 free handmade shower steamers with every Sea Love bath salt purchase! 10 AM – 5 PM
Seashore Trolley Museum: We carry over 1500 items in stock, including Daniel Tiger and Made in Maine gifts. Purchase an item in our Museum Store and get free admission to our Model Railroad Building, which will also be open for Pajama Shopping Day! 9:30 AM – 5 PM
Shoebox and Co.: Enjoy Pajama shopping day at Shoebox and Co. We have specials throughout the shop on fabulous shoes, boots and accessories. Also, sip on some holiday cheer while shopping. 9:30 AM – 6 PM
The Black Dog: Big Sales through out the store, free coffee and hot cocoa! 8 AM – 7 PM
The Creative Soul: 20%-50% discount on all art kits. They make great stocking stuffers! Feeling creative? Come in to the studio and make pretty things! Enjoy $5 off the studio fee. 10 AM – 4 PM
The Landing Store: Try our traditional lobster roll Nov 30th only for $15.00 or our loaded steak bomb for $9.00! 7 AM – 3 PM
The Lobstore: Wear your pajamas and get 20% off and a commemorative Holiday Magnet, sale vaild until 12 PM! 9 AM – 5 PM
The Nonantum Resort: Don your festive pajamas and enjoy 10% off at The Nonantum Resort Marketplace, plus a complimentary hot cocoa to keep you warm while you shop! 9 AM – 5 PM
Wendy Webster Good Fine Art: 15% off prints framed or matted if you wear your pjs! 10 AM – 5 PM
Wooven Design: 20% off any order + free gift w| purchase over $20 or more! Wooven supports the work of traditional craft artisans in Vietnam, Laos and Cambodia to minimize environmental impact, foster sustainable development, and raise the collective awareness of ethical consumption. Discount at both Kennebunk and Biddeford stores. 10 AM – 5 PM
Kennebunk
Many of the businesses participating in Pajama Shopping Day in downtown Kennebunk are located along Route One or Portland Road.
Boulangerie – A Proper Bakery: With the purchase of a baked good, please enjoy a 12 oz coffee or hot cocoa to fuel up for your shopping excursions! 7 AM – 1:30 PM
Brick Store Museum: Purchase a December Holiday Advent calendar for $10 and get 31 chances to win! 10 AM – 4 PM
Chanel Frances & Co: Golden Hour Studios will join us with her custom Golden Hour Charm Bar and hand-crafted jewelry. We welcome all to stop by for some exclusive discounts ( 15% off Gift Cards, 20% off products) along with these great deals, you can purchase tickets to enter our raffle to win yourself or your loved one a luxury beauty treatment. (drawing of winners is 12/20). FREE sweet treats, hot chocolate, and a coffee bar are available! 3PM – 5 PM
Dragon Star Creations: Wear your favorite pajamas and receive a free crystal with any purchase! Spend $50.00 or more and receive a free crystal chakra set! – while supplies last. Come take advantage of huge sales throughout the store! 10 AM – 5 PM
Habitat for Humanity York County ReStore: Shop in your pajamas and get 25% off any one item. Some exclusions; no double discounts. 10 AM – 4 PM Here’s our review of ReStore, one of our favorite places to shop.
KBK Protein Place: Wear your favorite PJs and receive $1 off a Mega Combo- your favorite shake and tea! 9 AM – 2 PM
Kennebunk Toy Co.: 25 % off from 7 – 9:30 AM, 50 % off tables. Hot cocoa and mimosas! 10 AM – 5:30 PM
Mail It Unlimited: Sales throughout the store! 9 AM – 5 PM
New Morning Natural Foods: Free cup of hot coffee or tea while you shop! We’ll have lots of our favorite gift lines on SALE— including alpaca socks, Terra Natural Designs, Warmies, Baudelaire, Kandu candles, and much more!!! 9 AM – 6 PM in Kennebunk 9 AM- 5:30 PM in Biddeford
Outta the Box: 20% discount for shoppers in their PJs! 10 AM – 3 PM
River’s Edge Spa & Salon: We are offering 20% off retail items in our boutique. Earn double reward points on local brands, and earn points when you shop the Holiday Artisan Market downstairs! *Omnilux devices and previously discounted items are excluded from any promotions* 11 AM – 2 PM
The Daily Sweat: Offering $5 classes and up to 40% off retail if you are wearing your PJs. 6:30 AM – 1 PM
The Elective: Serving Breakfast, Bar opens at 7 AM for Mimosas, Hot Toddies and Bloody Marys, Get a free bag of their famous chocolate chip cookies with a $50 purchase, your name entered into a raffle for classes at the Elective with a $100 purchase. 15% off your purchase from 7 AM – 9 AM! 7 AM – 7 PM
The Kennebunk Inn: A 1/2 price drink with the purchase of an appetizer! 11 AM – 4 PM
TipToe: 20% off all furniture and 10% off build a box contents! 10 AM – 5 PM
Wine House on Main: Come shopping in your pajamas and pull a gift from our Christmas stocking! Gifts include store discounts, free classes, a free month of our Wine Club and a free Signature Wine Tasting for up to 8 guests! We’ll have mimosa specials and warm mulled wine all day! 10 AM – 8 PM
Arundel
Beach Tree Thrift: Wear your favorite PJs and pick a mystery deal from the Christmas tree! Free hot chocolate and coffee station. Chocolate fountain and more! 10 AM – 4 PM
Melissa’s Mighty Finds: 30% off store wide, beverages and snacks. 10 AM – 5 PM
Wells
TuneTown Music Gear: Free Kazoos for the kids, Hot chocolate & sweet snacks, Raffle to win 899. drum kit, great discounts on guitars, keyboards, ukuleles, hand drums, recording gear, microphones, expert advice and service, wonderful gifts for all musicians! 10 AM – 5 PM
Final thoughts on Pajama Shopping Day in Kennebunk
We grabbed the information we’ve shared here from the Chamber website. I would suggest checking it in the run-up to Small Business Saturday so you can see the latest deals as they get added. I’m sure there will be a ton more.
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